This past week has been very exciting because the calendars we ordered last week finally arrived on Thursday. They looked so good and we have gotten tons of compliments. Everyone keeps stopping me in the hallways to "see the pictures", which is both good and bad. It means the word is getting around that we are selling the calendars, but most students have no interest in buying them- just looking at their pictures. Even still, I was able to sell $90 of calendars (6 total) on the first day. Everyone in my group took half a dozen calendars over the weekend to sell them. My goal is to sell at least 75 before break, and if everyone in my group sells 3 a day, we will reach it. Some ways I believe we can reach different markets is to sell at sporting events. The next Superfan Game of the Week is next Friday for Boys Basketball vs Wellesley. I know we can sell a lot to the parents and spectators at the game. I have also been getting teachers and faculty at the school to buy them. I know that a lot of teachers hang up cool calendars in their classrooms and ours is perfect for that. I am also convincing students to buy them as gifts for family members for the holidays. It is definitely hard selling products like this, especially when they are over priced at $15 a unit, but I know we can do it. A lot of people have asked why we choose to sell them so expensive. I think if someone will buy our product, the difference of 10 or 15 dollars will not be the difference if they buy it or not- so why not bring in 500 extra dollars of revenue.
Besides selling the calendars, my group has also been working on the Storefront project. We decided to create a coffee shop combined with a studying center centered toward students and teachers. We finished parts 4-6 and have created a business plan that will bring in positive revenue. We also created a blueprint of the building to decide how we will design the interior. I also learned that my dad is coming in next week to talk about architecture stuff to different groups. That should be interesting!
People WILL buy these. It's not an item that will go flying out of your hands, but I'm confident that the sales will be steady. Keep up the advertising. Students might have to get money from home (it's more money than they might carry around), so keep reminding them by keeping your product in the public eye.
ReplyDeleteIs there any way that you can sell on-line through the athletics department site? If there was a way for kids/parents can buy with credit cards, you might be able to increase sales even more.